The Virtual Reality Monitor™ is a syndicated study that tracks the usage of Virtual & Augmented Reality technology. This research, updated at least twice a year, provides a comprehensive view of how consumers are using VR/AR technology. Specifically, this study monitors the adoption rates, satisfaction levels, pricing expectations, applications and user profiles of the technology. In addition, each wave provides Thrive Analytics' clients with the ability to add customized questions to uncover real time issues/trends relevant to their business needs.
Executives, senior leaders, marketers, product managers, or anyone working in VR/AR space can utilize information generated in these reports to refine their approach to the marketplace, adjust product or service offerings or help their salesforce better understand the challenges and opportunities the marketplace presents.
The studies cover a wide range of topics. Each survey has a customizable section that can be utilized for client specific questions. Below are some common areas asked with each survey wave.
We update the data at least twice a year to ensure we obtain the most current trends.
At least a 1,000 consumers are surveyed for each wave. In some cases we survey more.
Results from the studies are distributed in a number of ways. We publish results in reports, infographics, charts, blog articles, press releases and we offer a site where our clients can pull data directly from the database. We also fulfill ad hoc data requests for clients and deliver it in the the desired format of the client.
Yes. Our clients can use the data in press releases, sales collateral, white papers and other content marketing efforts.
Yes. Our tools allow us the ability to cross tab the data a number of ways. Some common variables are as follows:
Yes, the data can be trended over time.
We offer various subscription packages that give access to this data. Please contact us at firstname.lastname@example.org for more information or visit our subscription page.